JACOB'S HOPE
A new Arizona non-profit making a difference in the lives of families who have drug exposed infants and are in need of a NURTURING place of care.
Overview
This non-profit needed to establish an identity presence to promote and market through its start-up stage. I worked closely with the founders to consult and develop custom brand designs for print, web, and social media to help it get the attention it deserves.
services provided
- Brand Strategy
- Art Direction
- Copywriting
- Digital Marketing
- Photography
- Design
STORYBOARDING + BRANDING
I was first approached by the founders of Jacob's Hope to help with creating an identity for an interim care center for drug-exposed babies. At that time we weren't sure what this idea could evolve into and brainstormed what the name and logo would look like. Here you can see our development process.
PRINTED MATERIALS
Creating printed materials such as business cards and a brochure were an immediate need for Jacob's Hope as they were eager to get the word out. It is important to create cohesive materials that will be identified as a particular brand or company across all marketing platforms.
SOCIAL STRATEGY
Once we had developed our desired look and feel it was time to create a social presence. Part of that process was defining the importance of how a social presence plays a vital role in today's marketing efforts; it establishes substantial visibility. I had the opportunity to help educate and get creative in my designs for the content.
WEB
The development of the Jacob's Hope website is an on-going process as the organization evolves. It is essential to produce an online presence for a business or organization, and there is a wealth of knowledge that they are excited to bring to the masses. We are in the process of working on our second phase of edits for the site and will be going live with those updates shortly. Stay tuned!
Other Work I’ve done
+ LIKE WHAT YOU SEE?
LET’S WORK TOGETHER
Additional work for Jacob’s Hope
what they are saying...
“We initially came to Michelle to help with a logo design and then proceeded with designs for an informational brochure and business cards. She also helped us to establish social profiles and a web presence. Michelle is very talented and we are grateful for her help in creating the designs for Jacob’s Hope.”
- Les Blowers
Founder of Jacob’s Hope
Hi I'm Michelle!
To say I love brand development and the influence of the modern aesthetic would be an understatement. I work with individuals and businesses to create cohesive visuals to better market themselves. Thanks for taking the time to view my portfolio.
Got questions!? Say hello@michelleblowers.com